Social Media Strategist
New
R
Real ChemistryHealthcare Marketing
We operate in a hybrid model, with offices in New York City, Boston, Lambertville, Chicago, San Francisco, and Carmel. We are also open to remote candidates.Full-TimeManager
Salary not disclosed
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Job Details
- Required Skills
- Data analytics
Requirements
- Proven experience leading multi-channel social strategies for pharma or biotech clients
- Deep understanding of regulated environments (MLR, FDA guidance, adverse event reporting)
- Experience working across multiple accounts simultaneously in an agency setting
- Strong command of social platforms and ecosystems, including best practices by channel and audience
- Expertise in content strategy, editorial planning, and campaign development
- Ability to leverage data and analytics to inform strategy and optimize performance
- Strong storytelling skills—able to simplify complex scientific information into engaging social narratives
- Confidence in client-facing situations, including presenting and influencing senior stakeholders
- Commercial acumen with experience contributing to account growth and new business efforts
- Familiarity with social listening tools, publishing platforms, and performance dashboards
Responsibilities
- Develop of social media strategies across multiple pharma/biotech clients, spanning HCP, patient, and corporate audiences
- Partner cross-functionally with account, creative, medical, and analytics teams to deliver integrated, insight-driven programs
- Translate brand objectives, clinical data, and regulatory considerations into channel-specific, audience-first social approaches
- Oversee always-on content strategies, campaign activations, and real-time engagement planning
- Provide strategic guidance on platform selection, channel roles, and content ecosystems
- Ensure all strategies are grounded in data, insights, and performance optimization
- Serve as a trusted advisor to clients, presenting recommendations with clarity and confidence
- Navigate and uphold pharma compliance, MLR processes, and regulatory constraints in social execution
- Contribute to new business and organic growth, including pitch development and thought leadership
- Mentor and develop junior strategists, fostering a culture of innovation and excellence
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