Social Media Lead
New
A
AcelyEdTech
United StatesContractLead
Salary80,000 - 120,000 USD per year
Apply NowOpens the employer's application page
Job Details
- Experience
- 4+ years
- Required Skills
- Content creationData analytics
Requirements
- 4+ years running social media in-house, ideally for a consumer subscription product
- Proven track record of creating content that appeals to a high school audience
- Demonstrated track record of scaling social media accounts for a 0-to-1 brand
- Deep expertise in Instagram, TikTok and YouTube
- Analytical and data-driven approach
- Strong creative instincts
- Comfortable with ambiguity and working in a lean team
- Strong cross-functional communication skills
Responsibilities
- Build a comprehensive social media strategy to bring the brand to life across Instagram, TikTok and YouTube
- Design and execute social media campaigns across Instagram, TikTok and YouTube
- Film and edit videos to post across all channels
- Ideate on and execute new content and formats
- Build AI native workflows to optimize how we test, learn and personalize the user journey from off platform to in product
- Build and optimize a holistic content calendar
- Partner with marketing and product to support key initiatives and launches
- Provide direct, data-backed insights to leadership on what’s working and where to invest
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