Marketplace Analytics Lead
New
Affirm is proud to be a remote-first company! The majority of our roles are remote and you can work almost anywhere within the country of employment.Full-TimeLead
Salary160,000 - 230,000 USD per year
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Job Details
- Experience
- 7+ years
- Required Skills
- PythonSQLETLProduct AnalyticsData analyticsdbt
Requirements
- 7+ years in analytics, with experience in marketplaces, ads/affiliate ecosystems, or two-sided platforms
- Strong intuition for supply-demand dynamics, pricing, and marketplace tradeoffs
- Proficiency with SQL, Python, DBT, and Sigma
- Experience managing ETLs and working with engineering teams to optimize data pipelines
- Curiosity and bias toward leveraging AI tools for analysis and productivity
- Experience working cross-functionally with Product, GTM, and Engineering
- High ownership, strong judgment, and a bias toward action
Responsibilities
- Own marketplace monetization and economics, balancing merchant supply, consumer demand, and pricing to drive engagement, conversion, and profitability
- Monitor marketplace performance and adjust strategies based on engagement, relevance, merchant outcomes, LTV, and overall health
- Build and maintain dashboards and reporting to track key Marketplace KPIs and enable data-driven decisions
- Partner with Sales, Client Success, and Marketing to grow marketplace partners and increase merchant value
- Collaborate with Product and Engineering to improve the effectiveness, competitiveness, and relevance of Marketplace inventory and offers
- Analyze supply-side dynamics, including incentives, pricing, and placement, to understand elasticity and drive incremental GMV
- Lead analyses and experiments to test and refine new placements and optimize marketplace performance
- Conduct loan-level profitability analyses to ensure offers align with credit and financial goals while balancing consumer and merchant value
- Evaluate affiliate portfolio performance by integrating network data, identifying trends, and assessing the incremental impact of merchant-funded incentives
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