Lifecycle & Growth Marketing Manager
New
P
Platform Engineering MastersPlatform Engineering
Berlin, Barcelona, Lisbon, Milan, DublinFull-TimeManager
Salary not disclosed
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Job Details
- Languages
- English
- Experience
- 3+ years
- Required Skills
- CRMHubSpot
Requirements
- 3+ years of hands-on experience in Lifecycle Marketing, Email Marketing, or Growth ops.
- Experience in B2B SaaS environment.
- Strong experience building lifecycle systems inside modern CRM and marketing automation platforms.
- Proven ability to build lifecycle systems that drive outcomes.
- Strong analytical instincts for A/B testing and performance measurement.
- Operational rigour and high attention to detail.
- Clear written English and good copy instincts.
Responsibilities
- Own end-to-end lifecycle marketing across acquisition, activation and retention.
- Build and optimize lifecycle workflows in HubSpot.
- Create and improve email experiences, messaging, and landing page alignment.
- Maintain email deliverability health.
- Own email performance reporting and A/B testing.
- Plan and run growth campaigns through Dripify and Luma.
- Manage the Platform Engineering job board as a growth channel.
- Own lifecycle operations for Platform Engineering University including course publishing and learner onboarding.
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