Regional Marketing Manager

New
This role will be based remotely in the EMEA region.Full-TimeMiddle
Salary not disclosed
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Job Details

Languages
English
Required Skills
Lead GenerationCRMSaaS

Requirements

  • Experience in B2B marketing for enterprise IT products, SaaS experience
  • Experience working with the EMEA market
  • Excellent academic results, with Bachelor’s or equivalent in Business, Marketing, or STEM
  • Excellent verbal, written, presentation skills in English
  • Hands-on mindset and ability to test various marketing assumptions
  • Growth mindset with a ‘can do’ attitude
  • Objectivity and openness to others' views
  • Proven ability to prioritise and meet deadlines without sacrificing quality

Responsibilities

  • Develop and execute go-to-market strategy for certain industries within the EMEA region
  • Set relevant KPIs for lead generation, demand generation and brand awareness campaigns; monitor and improve them on a regular basis
  • Build organic and paid campaigns from scratch including crafting strong copy, and creating visual assets for emails, social media and paid ads in line with canonical’s brand
  • Own webinars and regional offline events at all stages from planning to execution
  • Work with the CRM Team to attract, convert, engage and communicate with new and existing audiences
  • Be fully responsible for the regional budget planning and execution
  • Collaborate extensively with regional Sales teams to implement insights into marketing strategy
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