- Own end-to-end lifecycle marketing across acquisition, activation and retention.
- Build and optimize lifecycle workflows in HubSpot.
- Create and improve email experiences, messaging, and landing page alignment.
- Maintain email deliverability health.
- Own email performance reporting and A/B testing.
- Plan and run growth campaigns through Dripify and Luma.
- Manage the Platform Engineering job board as a growth channel.
- Own lifecycle operations for Platform Engineering University including course publishing and learner onboarding.
CRMHubSpot