Director, Market Research & Customer Insights
New
Most of our teams work remotelyFull-TimeDirector
Salary180,000 - 200,000 USD per year
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Job Details
- Experience
- 10+ years
- Required Skills
- Artificial IntelligenceMachine LearningMarket ResearchStakeholder managementData analytics
Requirements
- Bachelor's degree in Marketing, Business, Statistics, or a related field; advanced degree preferred.
- 10+ years of experience in market research, customer insights, or analytics, must be in the healthcare industry.
- Diagnostics experience strongly preferred.
- Proven track record of developing and executing successful VoC programs.
- Strong analytical skills with proficiency in data analysis tools and techniques.
- Excellent communication and presentation skills.
- Ability to work collaboratively across departments and influence stakeholders.
- Experience with advanced analytics, AI, and machine learning is a plus.
Responsibilities
- Lead and manage market research initiatives to gather actionable insights on customer needs, market trends, and competitive landscape.
- Design and execute quantitative and qualitative research projects using a variety of research techniques.
- Maintain vendor relationships and work with Procurement to improve insight gathering.
- Lead and contribute to competitive monitoring initiatives.
- Work across the organization to develop and optimize a Voice of the Customer (VoC) plan.
- Build and maintain advanced analytics capabilities to support data-driven decision-making.
- Partner with product, marketing, and sales teams to integrate customer insights into strategies.
- Lead and mentor a team of insights and analytics professionals.
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