Senior Product Marketing Manager
New
B
BrightHireSoftware
Remote - USFull-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 5+ years
- Required Skills
- Content creationStakeholder management
Requirements
- 5+ years of experience in product marketing.
- Track record of owning messaging, positioning, and GTM in fast-moving environments.
- Startup experience strongly preferred.
- Experience owning end-to-end product launches.
- Familiarity with integrated marketing campaigns.
- Proficient writing, storytelling, and communication skills.
- Self-directed builder mindset.
- Comfort operating in ambiguity.
- Experience using AI tools for research, drafting, and iteration.
- Ability to work cross-functionally with stakeholders at all levels.
Responsibilities
- Drive customer acquisition and engagement by shaping market positioning and execution.
- Own and evolve messaging and positioning for executives, recruiters, and talent leaders.
- Translate insights and product capabilities into stories for campaigns and sales.
- Lead integrated marketing campaigns addressing buyer needs and market moments.
- Create high-impact content including web messaging, sales collateral, and thought leadership.
- Build sales enablement materials and sharpen talk tracks.
- Manage end-to-end go-to-market strategy for product features.
- Maintain market and competitive landscape research to refine GTM approach.
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