Marketing Campaign Manager
B
BlythecoSaaS software
Remote U.S.A.Full-TimeManager
Salary110,000 - 140,000 USD per year OTE
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Job Details
- Experience
- 5+ years
- Required Skills
- Project ManagementData AnalysisHubSpot
Requirements
- 5+ years of experience in marketing, campaign management, or demand generation.
- Experience building and executing multi-channel lead generation campaigns.
- Bachelor’s degree in Marketing, Communications, English, or related field.
- Excellent writing and messaging skills with the ability to adapt style for social mediums.
- Experience working directly with enterprise or midmarket sales teams.
- Demonstrated analytical mindset to translate data into actionable insights.
- Solid project management experience with strong attention to detail.
- High proficiency with MS Office.
- Experience with HubSpot, Acumatica, and ZoomInfo.
Responsibilities
- Develop campaign strategies and roadmaps aligned to pipeline and revenue goals.
- Define target audiences, buyer personas, and segmentation strategies.
- Launch multi-touch campaigns including email sequences, landing pages, and campaign resources.
- Develop and execute retargeting strategies and paid media optimization.
- Partner with Sales and BDR teams to align campaigns with outbound efforts.
- Track, monitor, and analyze key campaign metrics, KPIs, and ROI.
- Manage campaign budgets and provide data-driven reporting.
- Support event and tradeshow campaign planning and follow-up.
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