Marketing Operations Manager, DTC
New
United StatesFull-TimeManager
Salary75,000 - 95,000 USD per year
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Job Details
- Experience
- 3 to 5 years
- Required Skills
- Project ManagementQAAsana
Requirements
- 3 to 5 years of experience in marketing operations, marketing project management, or program management within a DTC, eCommerce, or direct-response environment.
- Proven ability to manage cross-functional projects across marketing, product, and tech simultaneously.
- Working knowledge of CRO principles including landing pages, offer structure, and checkout flows.
- Hands-on experience working with tech and development teams, including writing requirements, managing tickets, QA, and launches.
- Experience with project management platforms such as Wrike, Asana, Monday.com, ClickUp, or similar.
- Experience supporting domain migration, replatforming, or brand consolidation work.
Responsibilities
- Drive end-to-end execution of marketing campaigns, launches, and promotional initiatives.
- Build and manage timelines, dependencies, and deliverables across Marketing, Creative, Tech, and Customer Success.
- Remove blockers proactively and keep work moving against clear deliverables and revenue outcomes.
- Manage and execute a backlog of CRO tests including landing pages, offers, and checkout flows.
- Support continuous optimization of funnels and customer journeys.
- Coordinate operational execution of new offers, bundles, and funnel updates.
- Support brand consolidation and legacy domain migration.
- Ensure clean QA and go-live processes for new product initiatives.
- Build and improve workflows, SOPs, and execution processes to reduce friction.
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