Demand Generation Manager
United States, Singapore or RemoteFull-TimeManager
Salary not disclosed
Apply NowOpens the employer's application page
Job Details
- Languages
- English
- Experience
- 6 to 10 years
- Required Skills
- Lead GenerationHubSpot
Requirements
- 6 to 10 years of B2B marketing experience in demand generation, growth, or campaign marketing.
- Proven track record driving qualified pipeline for B2B SaaS, infrastructure, or enterprise tech.
- Deep understanding of the full marketing funnel from awareness to sales-accepted pipeline.
- Experience running multi-channel campaigns (email, paid media, webinars, content, events, ABM).
- Strong analytical skills with experience reporting on campaign performance and pipeline contribution.
- Ability to write and shape campaign messaging for complex technical or regulatory topics.
- Experience working closely with Sales and operating against revenue goals.
- Strong project management skills and ability to execute in a startup environment.
- Proficiency in Hubspot and AI tools for campaign orchestration.
- Experience with enterprise-sales led, ABM, and PLG-led demand generation.
Responsibilities
- Develop and execute demand generation campaigns that drive qualified leads, pipeline, and revenue.
- Own campaign planning across priority segments, including gaming, social media, AI, and marketplaces.
- Build targeted account-based campaigns for enterprise prospects.
- Partner with Sales on named account strategy, messaging, and outreach sequences.
- Plan and execute webinars, virtual events, roundtables, and conference follow-up campaigns.
- Oversee Hubspot-based Marketing Ops reporting and channel attribution.
- Experiment with AI-assisted workflows to improve campaign speed, quality, and personalization.
- Collaborate with Product and Policy teams to align campaigns with market narrative.
View Full Description & ApplyYou'll be redirected to the employer's site
