Performance Marketing Manager
New
United States - Remote, US EST timezoneFull-TimeManager
Salary not disclosed
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Job Details
- Required Skills
- Data AnalysisSalesforceDigital Marketing
Requirements
- Experience running digital marketing and ABM campaigns in a B2B SaaS or technology-focused environment
- Solid hands-on experience with Salesforce and 6sense reporting, analytics, and campaign measurement
- Strong understanding of performance marketing metrics, campaign KPIs, attribution, pipeline reporting, and ROI analysis
- Experience managing and optimizing paid digital channels and account-based marketing programs
- Strong analytical and problem-solving skills with the ability to translate data into actionable insights
- Experience partnering closely with Sales organizations
- Familiarity with AI-powered marketing workflows, automation, and campaign optimization tools
- Ability to independently manage multiple priorities and execute in a fast-paced environment
- Strong communication, organization, and stakeholder management skills
- Detail-oriented mindset with a focus on execution and operational accuracy
Responsibilities
- Plan, execute, and optimize multi-channel digital marketing and ABM campaigns targeting key accounts and audiences
- Partner closely with Sales and Revenue teams to align campaign execution with pipeline and revenue goals
- Manage campaign reporting and performance analysis using Salesforce, 6sense, and related marketing technologies
- Monitor campaign KPIs including engagement, conversion rates, pipeline influence, attribution, and ROI
- Build and maintain scalable reporting frameworks and dashboards
- Analyze campaign performance and continuously optimize targeting, messaging, channels, and spend
- Leverage AI tools and automation to improve campaign execution and measurement
- Support demand generation initiatives across paid digital channels and nurture programs
- Ensure operational excellence around campaign setup, tracking, and data quality
- Collaborate cross-functionally with Marketing Operations, Content, and Product Marketing
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