AI Enablement Lead
B
Brandtech+ Creative, Marketing
Remote until further notice, Based in IndiaFull-TimeLead
Salary not disclosed
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Job Details
- Required Skills
- Data AnalysisDocumentationStakeholder managementGenerative AI
Requirements
- Demonstrated experience designing and delivering learning or capability-building programmes in a creative, marketing, or technology environment
- Deep working knowledge of generative AI tools and their application across marketing, content, and creative disciplines
- Experience developing frameworks, playbooks, or structured documentation for complex technical subjects
- Ability to translate complex AI concepts into clear, accessible language for diverse audiences and seniority levels
- Experience working across multiple markets or geographies, with an understanding of how adoption challenges vary by context
- Strong stakeholder engagement and influencing skills — able to build buy-in from senior leaders and practitioners alike
- Analytical approach: comfortable using data to assess adoption, identify gaps, and demonstrate impact
- Experience aligning capability programmes with innovation or product roadmaps
- Expert-level proficiency with generative AI tools relevant to marketing and creative disciplines
- Proven ability to set quality benchmarks for AI-assisted outputs and train others to meet them
- Experience designing and optimising AI workflows for self and team
- Systematic, agentic approach to complex, multi-step challenges
- Strong critical judgment on when AI adds value and when human oversight is essential
- Experience establishing responsible use principles and governance standards for AI tools within a team or studio
Responsibilities
- Design and manage a role-based AI learning curriculum that builds capability across levels — from foundational awareness to advanced application
- Define and implement an AI adoption framework that tracks progress, identifies gaps, and drives measurable improvement across markets
- Create and maintain AI certification pathways that recognise capability growth and motivate ongoing development
- Build and maintain a library of AI playbooks, guides, and documentation that are practical, current, and easy to use
- Champion AI adoption across markets — communicating value, building confidence, and addressing barriers to uptake
- Align learning programmes and capability initiatives with the studio's innovation roadmap and strategic priorities
- Partner with discipline leads, innovation teams, and senior stakeholders to identify capability needs and tailor learning accordingly
- Monitor adoption metrics and share insights and recommendations with studio leadership
- Evaluate new generative AI tools and approaches, assessing their relevance and potential integration into the curriculum
- Set quality benchmarks for AI-assisted outputs and guide teams on responsible, effective use
- Manage workstream-level budgets for learning programmes and external resources, driving cost efficiency without compromising quality
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