Product Marketing Manager, Monetization
This is a full time role that can be held from one of our US hubs or remotely in the United States.Full-TimeManager
Salary153,000 - 317,000 USD per year
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Job Details
- Experience
- 5+ years of experience
- Required Skills
- Cross-functional collaboration
Requirements
- 5+ years of experience in product marketing with experience supporting Enterprise customers and bringing new products or monetization models to market
- Experience crafting customer-facing communications for billing, pricing, or other high-stakes product changes
- Proven track record of leading cross-functional go-to-market initiatives from strategy through execution and measurement
- Experience partnering with Product teams and driving alignment with executive partners
- Comfort with complexity—whether that's pricing models, billing logic, admin workflows, or AI features, you're willing to dig in and learn
Responsibilities
- Own end-to-end product marketing efforts for Figma's billing, pricing, and monetization initiatives—including external communications, messaging, and launch strategy for plan updates and new offerings
- Craft clear, concise customer communications that help admins and buyers navigate complex changes
- Develop go-to-market strategies for product launches that help large organizations manage and scale Figma effectively—ranging from 0 → 1 initiatives to feature enhancements
- Equip Sales with the resources they need to position Figma’s Enterprise capabilities with confidence, so they can grow and win accounts
- Collaborate with the broader marketing team on integrated campaigns spanning onboarding, activation, and retention
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