SEO & Lead Generation Analyst

Latin America, significant overlap with Mountain Standard Time (MST)Full-TimeMiddle
Salary not disclosed
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Job Details

Experience
2–4 years
Required Skills
SEOSEMrushAhrefs

Requirements

  • BS in Marketing, Business, Communications, or a related field (MS is a plus)
  • 2–4 years of hands-on experience in SEO, content optimization, or digital marketing
  • Solid knowledge of technical SEO basics: indexing, metadata, crawlability, site structure, and Core Web Vitals fundamentals
  • Experience with keyword research and on-page optimization
  • Familiarity with link-building strategies and content promotion
  • Working knowledge of SEO and analytics tools (Google Search Console, GA4, Ahrefs/SEMrush, Screaming Frog, Looker Studio, etc.)
  • Ability to interpret data and create clear reports with actionable insights
  • Basic understanding of CRO concepts and how users navigate websites
  • Comfortable working independently while collaborating with cross-functional teams

Responsibilities

  • Support regular website audits to ensure technical health and SEO best practices
  • Perform keyword research to support content planning and optimization
  • Assist in improving site performance, crawlability, and Core Web Vitals
  • Monitor organic rankings, traffic, and conversions, reporting progress on a regular basis
  • Optimize metadata, internal linking, and content structure across key pages
  • Support the planning, execution, and optimization of Google Ads campaigns under guidance
  • Perform keyword analysis to help align paid and organic search efforts
  • Collaborate with writers and designers to produce SEO-friendly content
  • Maintain and update a keyword-based content calendar
  • Help maintain dashboards and KPI reporting for SEO, traffic, and lead generation
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