AI Growth Marketing Lead
New
D
DiagridDeveloper Tools, Infrastructure, Cloud-native Platforms
Remote United StatesFull-TimeLead
Salary not disclosed
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Job Details
- Experience
- 5 - 10+ years
- Required Skills
- KubernetesGoogle AnalyticsSEOHubSpot
Requirements
- 5 - 10+ years of demand generation or growth marketing experience in B2B SaaS
- Experience in developer tools, infrastructure, cloud-native platforms, Kubernetes, workflows, or AI infrastructure
- Proven track record of building and scaling demand programs that deliver measurable pipeline and revenue impact
- Hands-on expertise with performance marketing (LinkedIn Ads and Google Ads a must)
- Experience with ABM and event marketing
- Proficiency with marketing automation platforms (HubSpot strongly preferred)
- Strong analytical and reporting skills with experience using Google Analytics, HubSpot, LinkedIn Campaign Manager, and BI tools
- Excellent project management, cross-functional collaboration, and communication skills
- Builder mentality and ability to thrive in a fast-paced, remote startup environment
- Experience working in a dynamic international environment
- Passion for developer marketing and open-source-adjacent ecosystems (plus)
Responsibilities
- Develop and execute multi-channel demand generation strategies and campaigns (paid media, content syndication, email nurturing, webinars, and ABM) that consistently deliver qualified leads and pipeline.
- Own performance marketing channels, including LinkedIn Ads, Google Ads, retargeting, and content promotion — continuously testing, optimizing, and scaling for ROI and pipeline velocity.
- Lead Account-Based Marketing (ABM) programs in close partnership with Sales to accelerate high-value opportunities.
- Drive organic growth by delivering strong SEO and AEO (Answer Engine Optimization) results.
- Build, maintain, and present comprehensive reporting dashboards covering campaign performance, pipeline attribution, MQL-to-SQL conversion, event ROI, social engagement, SEO/AEO performance, and overall marketing contribution to revenue.
- Work hand-in-hand with the Product Marketing team to align campaigns with product positioning, develop technically accurate and compelling messaging, co-create content and assets, and ensure all demand programs resonate deeply with platform engineers, AI/ML teams, and enterprise infrastructure buyers.
- Experiment relentlessly, measure everything, and iterate quickly to scale what works in a resource-efficient startup environment.
- Proactively create and lead AI strategies for all dimensions of Marketing using AI-tools (Claude, Grok, ChatGPT, etc.) to accelerate top-of-funnel growth and optimize for conversion.
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