Digital Product Manager
New
A
Activate TalentDTC eCommerce
Brazil. Mexico. Argentina. Colombia. Poland. Romania, PSTFull-TimeMiddle
Salary not disclosed
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Job Details
- Experience
- 4–6 years
- Required Skills
- FigmaShopifyJiraNotion
Requirements
- 4–6 years of product management experience at an ecommerce, DTC, or consumer tech company
- Familiarity with Shopify and the DTC tech stack (Klaviyo, loyalty platforms, third-party app integrations)
- Demonstrated ability to own and ship product end-to-end, from discovery to post-launch measurement
- Strong experimentation instincts: comfortable designing tests, reading results, and making calls under uncertainty
- Proficiency with product analytics tools (Amplitude, GA4, or equivalent), able to self-serve data and build hypotheses independently
- Experience managing complex cross-functional projects with multiple stakeholders and competing priorities
- Clear, direct written and verbal communication, equally comfortable in a Figma file, a Slack thread, or a leadership readout
Responsibilities
- Own the digital product roadmap across key site areas (PDP, cart, checkout, collections)
- Define and track success metrics, identifying opportunities to improve conversion and performance
- Manage the A/B testing program end-to-end (hypothesis, test design, analysis, and insights)
- Build and prioritize an experimentation backlog using frameworks like RICE
- Leverage data (Amplitude, GA4) and qualitative insights (customer feedback, research) to drive decisions
- Lead product discovery for new features and integrations from ideation to delivery
- Write clear product specs and collaborate closely with design and engineering teams
- Run sprint ceremonies and maintain a well-prioritized backlog (Jira, Linear, Notion, etc.)
- Partner cross-functionally with Marketing, CX, and Operations to align on growth initiatives
- Establish QA processes and ensure smooth site launches, updates, and integrations
- Maintain documentation, SOPs, and post-mortems for continuous improvement
- Utilize AI tools (ChatGPT, Claude, etc.) to accelerate research and experimentation workflows
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