Digital Marketing Manager
Philippines. Pakistan. Egypt, Sydney, Australia (9:00am–5:00pm AEST, Mon–Fri)Full-TimeManager
Salary not disclosed
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Job Details
- Experience
- 3+ years
- Required Skills
- SEO
Requirements
- 3+ years of experience in a digital marketing role with hands-on exposure to paid media, SEO, and organic social
- Proven track record managing Google Ads and paid social campaigns at scale
- Strong understanding of SEO fundamentals
- Experience with CRO principles and A/B testing tools
- Confident communicator who can represent the brand authentically in community interactions
- Data-driven mindset — comfortable working with analytics platforms (GA4, Looker Studio, or similar)
- Highly organised with the ability to manage multiple workstreams autonomously
Responsibilities
- Monitor, reply to, and moderate comments and DMs across all social platforms daily
- Maintain brand voice and tone in all community interactions
- Plan and publish weekly content across organic social channels
- Manage and optimise paid search (Google Ads) and paid social (Meta, TikTok, etc.) campaigns across multiple accounts
- Plan, execute, and iterate on campaigns to maximise ROI and hit performance targets
- Monitor daily spend, pacing, and performance — making real-time adjustments as needed
- Identify and outreach to creators and influencers for UGC and sponsored content
- Own and execute the SEO strategy — keyword research, on-page optimisation, technical SEO, and link building
- Monitor organic rankings and search performance via Google Search Console and SEO tooling
- Optimise website content and landing pages for both search visibility and conversion
- Run A/B tests and conversion rate experiments using CRO best practices
- Produce monthly reporting on organic traffic, rankings, and conversion performance
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