TikTok Shop Team Lead
New
IndiaFull-TimeLead
Salary not disclosed
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Job Details
- Languages
- English
- Experience
- 3+ years
- Required Skills
- Project Management
Requirements
- 3+ years of experience in e-commerce, marketplace management, social commerce, or digital retail environments.
- Hands-on experience managing TikTok Shop or similar social commerce platforms.
- Strong understanding of TikTok’s ecosystem, including algorithm behavior, content formats, and creator/influencer dynamics.
- Proven experience working with influencers, affiliates, or creator-led growth programs.
- Strong analytical mindset with the ability to interpret performance data and optimize campaigns accordingly.
- Experience in fast-paced, high-ownership environments with strong execution discipline.
- Excellent project management and cross-functional collaboration skills.
- Fluent English communication skills, both written and verbal.
- Comfortable balancing strategic thinking with hands-on operational execution.
Responsibilities
- Define and execute the overall TikTok Shop strategy to drive sales, brand visibility, and marketplace growth across multiple product lines.
- Manage TikTok Shop operations including product listings, promotions, campaign execution, and performance optimization.
- Oversee TikTok Ads campaigns in collaboration with paid media teams to maximize ROAS, traffic, and conversion efficiency.
- Analyze key performance metrics such as GMV, conversion rate, and engagement to continuously refine strategy and execution.
- Lead collaborations with influencers, creators, and affiliates to scale revenue through live selling and content-driven commerce.
- Plan and execute platform-specific campaigns, including seasonal promotions and TikTok-wide events.
- Lead and coordinate a cross-functional team covering content, analytics, operations, and creator partnerships.
- Monitor competitor activity and TikTok commerce trends to identify new growth opportunities and strategic advantages.
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