Email Marketing Manager - Klaviyo & Lifecycle
New
100% Remote (LATAM only), ESTFull-TimeManager
Salary not disclosed
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Job Details
- Languages
- Advanced English (C1+)
- Experience
- 6-7+ years
Requirements
- 6-7+ years of experience in email, lifecycle, or retention marketing
- Strong hands-on experience with Klaviyo
- Proven experience in strategic email marketing roles focused on planning, optimization, and performance analysis
- Confidence working directly with clients in a client-facing role
- Experience in an agency environment is strongly preferred
- Experience working with e-commerce brands is strongly preferred
- Strong ability to build segmentation and lifecycle strategies based on data and business goals
- Ability to collaborate with and guide cross-functional teams including implementation, design, and copy
Responsibilities
- Lead email and lifecycle strategy for client accounts, defining segmentation, automation direction, campaign planning, and optimization opportunities.
- Serve as a client-facing strategic partner, leading conversations, presenting recommendations, and aligning strategy with business goals.
- Own audits, performance analysis, and strategic roadmaps to improve retention, engagement, and revenue across accounts.
- Provide direction to internal implementation, design, and copy teams, ensuring deliverables reflect the strategic vision established for each client.
- Collaborate with cross-functional teams to maintain account momentum, strategic consistency, and high-quality output.
- Identify opportunities for growth and improvement based on account performance, client needs, and lifecycle marketing best practices.
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