Senior Growth Marketing Manager
BrazilFull-TimeSenior
Salary not disclosed
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Job Details
- Experience
- 5+ years
- Required Skills
- SQLSEOHubSpot
Requirements
- 5+ years of experience in growth, performance, or demand generation marketing, ideally in SaaS.
- Proven success improving organic search performance and driving SEO-led growth.
- Strong experience working across the full customer lifecycle, including activation and retention.
- Hands-on experience with GA4 and ability to independently analyze and act on data insights.
- Demonstrated ability to design and execute end-to-end growth experiments.
- Strong understanding of CRO, funnel optimization, and customer journey mapping.
- Experience collaborating cross-functionally with product, engineering, and sales teams.
- Strong analytical mindset with ability to connect marketing performance to business outcomes.
- Familiarity with SQL is a plus.
- Familiarity with HubSpot is a plus.
- Familiarity with Webflow is a plus.
- Experience in proptech, hospitality, or short-term rental industries is a plus.
Responsibilities
- Own the end-to-end growth funnel, including acquisition, signup, activation, and credit-period retention.
- Lead SEO, GEO, and AEO strategies to strengthen organic visibility and inbound demand generation.
- Optimize website performance, landing pages, signup flows, and onboarding journeys through CRO testing.
- Support paid acquisition strategy in collaboration with external agencies, ensuring messaging consistency and performance alignment.
- Design, run, and evaluate growth experiments across channels, building a structured experimentation roadmap.
- Analyze funnel performance using GA4 and other analytics tools to identify drop-offs and optimization opportunities.
- Improve activation flows and onboarding experiences to increase user engagement and conversion to key milestones.
- Collaborate cross-functionally with Product, Sales, and Revenue teams to align growth initiatives with business goals.
- Translate data insights into actionable strategies that improve acquisition efficiency and downstream retention.
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