Social Media Marketing Manager - Investor-Focused Real Estate

PhilippinesFull-TimeManager

Salary not disclosed

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Job Details

2+ years managing social media for real estate, finance, or B2C brands
Proven ability to turn engagement into leads independently
Skilled in Canva
Skilled in Adobe Suite (Photoshop/Premiere)
Skilled in CapCut
Skilled in Meta Ads Manager
Skilled in Google Ads Manager
Able to craft 60-second Reels that convert property visuals into investor-focused narratives
Data-driven mindset: can analyze and explain engagement metrics beyond surface-level numbers
Strong understanding of real estate investment principles (cap rates, cash-on-cash, 1031 exchanges) or rapid learning ability
Operates with an ownership mindset
Comfortable working full-time, independently, and in a fast-moving remote environment

Manage daily engagement across Instagram, Facebook, YouTube, LinkedIn, Reddit, and Yelp
Respond to comments and DMs
Create and edit content
Run paid and organic campaigns
Monitor analytics to optimize results
Respond to and initiate engagement with comments, DMs, and messages daily across all platforms
Actively request Google and Yelp reviews to maintain a 4.8+ star rating
Escalate and respond to negative or complex reviews with appropriate guidance
Create, edit, and schedule weekly posts across platforms
Produce 2+ Instagram Stories/Reels per week designed to attract investors
Edit YouTube content to align with investor-focused narratives
Moderate and grow the r/NJRealEstateInvestors subreddit
Design and prepare monthly postcard mailers for marketing outreach
Run paid and organic ad campaigns targeting accredited investors, 1031-exchange buyers, and high-net-worth individuals
Support creation and execution of campaigns that convert social engagement into qualified investor leads
Generate monthly analytics reports tracking impressions, engagement, lead generation, and deal outcomes
Test creative variations and messaging to identify high-performing content
Interpret engagement metrics to provide actionable recommendations for content and campaigns

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