Digital Marketing Specialist - Copywriting & Performance Marketing
P
PearlMarketing & Advertising, Recruitment Marketing
Philippines (Metro Manila preferred), Latin America, ESTFull-TimeMiddle
Salary not disclosed
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Job Details
- Languages
- English
- Experience
- 2+ years
- Required Skills
- Google WorkspaceSlackNotion
Requirements
- 2+ years of experience in digital marketing, copywriting, or content creation
- Strong portfolio showcasing high-performing social media and website copy
- Exceptional written English skills with strong attention to tone and grammar
- Proven ability to write conversion-focused copy (headlines, hooks, CTAs)
- Ability to manage multiple projects and meet deadlines independently
- Strong organizational skills and attention to detail
- Comfortable working in a fast-paced, performance-driven environment
- Experience with social media scheduling tools and content calendars (preferred)
- Familiarity with SEO principles and website copy optimization (preferred)
- Experience working in startups or high-growth environments (preferred)
- Google Workspace
- Slack
- Notion
Responsibilities
- Develop and execute content strategies aligned with brand voice and marketing objectives
- Write high-performing copy for social media, website pages, and PR initiatives
- Craft compelling hooks, headlines, and CTAs optimized per platform
- Plan and manage monthly content calendars across platforms
- Monitor content performance metrics and audience engagement
- Collaborate with marketing team members and stakeholders on campaigns
- Utilize AI tools to streamline content creation and workflows
- Build and implement automation processes for marketing efficiency
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