E-commerce Google Ads Specialist
2
20four7VAE-commerce
Worldwide, PSTContractSenior
Salary not disclosed
Apply NowOpens the employer's application page
Job Details
- Languages
- English
- Required Skills
- ShopifyGoogle Analytics
Requirements
- Proven experience managing Google Ads campaigns for E-commerce stores
- Strong understanding of Search Ads
- Strong understanding of Shopping Ads
- Strong understanding of Performance Max campaigns
- Strong understanding of Keyword research
- Strong understanding of Audience targeting
- Strong understanding of Conversion tracking
- Experience with Google Merchant Center product feeds
- Familiarity with ROAS optimization and E-commerce advertising
- Ability to analyze data and improve campaign performance
- Strong communication and reporting skills
- Experience managing ads for Shopify or other E-commerce platforms (Preferred)
- Knowledge of conversion tracking and Google Tag Manager (Preferred)
- Experience running ads for fashion, retail, or consumer products (Preferred)
- Google Ads certification from Google Skillshop (Preferred)
Responsibilities
- Create and manage Google Ads campaigns for E-commerce products
- Plan and launch Search, Shopping, Display, and Performance Max campaigns
- Structure campaigns with proper ad groups, keywords, and product segmentation
- Align campaigns with business goals and E-commerce marketing strategies
- Monitor campaign performance daily or weekly
- Optimize bids, keywords, audiences, and placements to increase sales
- Improve click-through rate (CTR), conversion rate, and ROAS
- Manage product listings via Google Merchant Center
- Optimize product titles, descriptions, and feed attributes for better ad performance
- Track conversions and campaign performance using Google Analytics
- Prepare weekly or monthly performance reports
- Analyze campaign data and provide actionable insights to increase revenue
- Conduct A/B testing for ad creatives and landing pages
- Identify opportunities for scaling profitable campaigns
- Stay updated on Google Ads strategies and E-commerce trends
View Full Description & ApplyYou'll be redirected to the employer's site
