Media Buyer Adult Specialist

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LeadX ProE-commerce, Leadgen, Igaming, Nutra, Dating
EuropeContractMiddle
Salary not disclosed
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Job Details

Languages
English
Required Skills
Google Sheets

Requirements

  • Experience in Facebook media buying
  • Experience in the Adult vertical
  • Advanced configuration of tracking systems like Redtrack and Keitaro
  • Strong understanding of Facebook Ads Manager, audience targeting, A/B testing, and campaign optimization techniques
  • Optimization of campaigns to ensure maximum effectiveness not only for us but also our partners
  • Ability to analyse data, identify trends, and make data-driven decisions to optimise campaign performance
  • Excellent communication skills in English, both written and verbal
  • Ability to work effectively in a remote environment, managing time and tasks independently
  • Proactive and attentive as well as teamwork and collaboration-oriented

Responsibilities

  • Creation, launch, and optimization of advertising campaigns on Meta Ads
  • Configuration of tracking systems such as Redtrack and Voluum
  • In-depth implementation and management of Meta pixels
  • Data processing and analysis using Google Sheets, incorporating complex formulas and additional tools
  • Optimization of advertising content to ensure maximum campaign effectiveness
  • Advanced interpretation of advertising campaign data, providing insights and strategies for future improvements
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