Digital Engagement Associate

1-3 years of experience in digital engagement, communications, or campaign operations At least 1 year of experience with project coordination and/or operations Familiarity with peer-to-peer or SMS messaging platforms (e.g. Strive, Hustle, ThruText) High attention to detail with strong organization and multitasking skills Ability to interpret performance data and apply insights Strong written, verbal, and interpersonal communication skills Proficiency with productivity and communication tools (e.g., Google Workspace, Slack) Demonstrated ability to work collaboratively in a remote, cross-functional environment Strong commitment to WorkMoney, Inc.’s mission and member-first engagement Reside in Wisconsin, Green Bay or La Crosse areas (nice to have) Experience in a campaign-style, fast-paced work environment (nice to have) Familiarity with data analysis, A/B testing, performance dashboards, or other analytics tools (nice to have) Comfort interpreting qualitative member feedback alongside quantitative results (nice to have)

Research and propose messaging tailored to key Wisconsin regional audiences Build, schedule, send, and QA digital messages across P2P, SMS and email platforms Manage back-end operations in engagement platforms Monitor ongoing message performance and analyze key performance metrics Produce regular reports summarizing results, trends, and recommendations Surface member insights from message responses Partner with colleagues for cohesive message content and targeting strategies Contribute to internal documentation, quality standards, and process improvements Assist with campaign planning or coordination tasks Support special projects or rapid-response messaging needs Promote knowledge sharing and professional growth Provide support across various Marketing team functions Contribute to team discussions about strategy