Lead creative ideation of bold, buzz-worthy, low-budget marketing ideas Develop influencer, affiliate, and grassroots marketing strategies Script and storyboard short-form content (for TikTok, Reels, YT Shorts) Propose, plan, and schedule shoot days Advise on brand campaigns across Amazon, Faire, Etsy, and social platforms Track cultural trends, meme formats, and viral content hooks Identify missed opportunities and create repeatable marketing systems Collaborate with US marketing lead for execution Report performance and iterate ideas fast