Senior Webinar and Partner Marketing Manager

Posted 1 day agoViewed
135000 - 150000 USD per year
United States, CanadaFull-TimeSocial Media Marketing
Company:Later
Location:United States, Canada
Languages:English
Seniority level:Senior, 6+ years
Experience:6+ years
Skills:
Project ManagementGoogle AnalyticsJiraCross-functional Team LeadershipStrategyCommunication SkillsAnalytical SkillsCollaborationProblem SolvingMentoringRelationship buildingMarketingLead Generation
Requirements:
Bachelor’s degree in Marketing, Business, or related field (preferred). 6+ years of marketing experience. 3–5+ years in webinar production and partner co-marketing. Proven ownership of end-to-end webinar strategy. Hands-on experience running co-marketing campaigns with measurable impact. Strong track record in executing full-funnel marketing campaigns. Proficiency with campaign analytics, data reporting, and insight generation. Excellent organizational skills. High standards for creative quality and user experience. Success working in fast-paced environments with aggressive growth targets.
Responsibilities:
Define and own webinar and partner marketing strategy. Build a high-impact webinar calendar. Develop strategic co-marketing programs with partners. Drive end-to-end webinar production. Execute joint campaigns with partners. Collaborate with Web, Creative, and Brand teams. Manage campaign builds, testing, optimizations, and reporting. Apply data-driven insights for improvement. Partner closely with various marketing and sales teams. Ensure high-quality lead tracking. Act as the lead for webinars and partner marketing. Conduct competitor and market research. Stay on top of webinar trends and innovations.
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