Generate and close loan opportunities through outbound outreach, inbound leads, referrals, and relationship building. Actively prospect via outbound calling and follow-ups, managing leads in high-rejection, long-cycle sales environments. Own the sales process from initial contact through funding, including documentation collection and coordination. Build and maintain long-term relationships with borrowers, brokers, real estate investors, and referral partners. Learn and apply private lending products, guidelines, and deal fundamentals. Maintain an organized pipeline, track activity and performance metrics, and ensure disciplined follow-up.