Content Strategy and Growth Lead

Proven content and growth operator with case studies showing viral reach and business outcomes. Deeply embedded in creator culture and the internet economy. Expert-level understanding of social algorithms across major platforms. Comfortable ideating, scripting, and briefing without support. Focused on conversion and growth. Confident managing freelancers and creative partners. Highly experimental, fast-moving, and comfortable with accountability.

Own Fanvue's organic content and social strategy across platforms like TikTok, Instagram, X, and YouTube. Build and operate a repeatable content system for high-performing content. Ideate, script, and brief content independently. Capitalize on trends to create reactive content for reach and sign-ups. Develop creative frameworks for fast, high-quality output. Analyze content performance and refine formats. Shape the narrative around AI creators and the creator economy. Partner with creators to scale their content and drive traffic. Create cultural moments and campaigns. Set trends and build influence.