Product Marketing Manager

3-5+ years in product marketing at B2B SaaS companies, preferably enterprise. Proven track record of creating marketing assets that impacted pipeline, win rates, or deal velocity. Experience building customer education programs or academies from scratch. Power user of AI tools like Claude, ChatGPT, Midjourney, Lovable, v0. Skilled at building custom AI workflows and prompts. Deep understanding of enterprise sales cycles. Highly execution-focused with a bias toward shipping fast and iterating.

Own end-to-end product launches, including positioning, enablement, and amplification. Manage customer success story lifecycle from identification to distribution. Build and run Siena Academy to drive customer adoption. Create competitive intelligence system with battlecards and positioning frameworks. Develop ROI calculators and business case materials. Build visual asset library for sales use. Establish feedback loops with sales, CS, and product. Track marketing asset usage and impact on pipeline and revenue.