Lead implementation of new communication and workflow tools (Front.com, Dialpad, chat services) Redesign and implement end-to-end lead flow processes Oversee replacement and optimization of web forms Conduct analyses of existing systems Define IT stack cleanup and modernization roadmap Ensure IT projects align with company objectives Manage and mentor Business Analyst and Developers Identify and automate manual processes Select, negotiate, and manage external vendors Consolidate and clean proprietary data Ensure stability, security, and performance of applications