Social Media Manager
Company:GiveDirectly
Location:United Kingdom, Kenya, United States, East Africa timezone
Languages:English
Seniority level:Manager, 3+ years
Experience:3+ years
Skills:
Project ManagementAdobe Creative SuiteData AnalysisGoogle AnalyticsStrategyContent creationSEOAgile methodologiesRESTful APIsCommunication SkillsAnalytical SkillsCollaborationWritten communicationMarketingEditingLead GenerationDigital MarketingCross-functional collaborationCreativityStrategic thinking
Requirements:
3+ years of proven ability to grow social media presence for a brand, content creator, or public figures. Strong writing and editing skills. Experience with content design or light video editing tools (Canva, CapCut, Adobe Suite). Demonstrated ability to turn complex or technical topics into clear, engaging content. Strong project management skills. Strong strategic thinking. Deep understanding of social algorithms, audience behavior, and content performance. Comfort with social analytics tools (ex. Meta Suite, Sprout, Later, Hootsuite). Deep alignment with GiveDirectly’s values and mission.
Responsibilities:
Lead social media strategy and posting calendar across all major platforms. Build and refine a repeatable social playbook. Create and edit content (posts, visuals, short videos) highlighting programs, research, and impact. Identify, approach, and negotiate agreements with content creators for paid collaborations. Track KPIs across channels and provide reporting with insights and recommendations.
