Digital Marketing Specialist - US-Based Company

2-5 years of experience in digital marketing, ideally with campaign ownership. Proficiency in Adobe Premiere and Photoshop. Hands-on experience with Meta, Google, and LinkedIn Ads. Experience with email and SMS marketing tools (Klaviyo or Mailchimp). Strong understanding of digital marketing principles, targeting strategies, and campaign structure. Familiarity with ChatGPT or similar AI tools to boost efficiency and creativity. Excellent English communication and writing skills.

Plan, launch, and optimize digital campaigns across Meta, Google, and LinkedIn Ads. Develop and implement messaging aligned with business and campaign goals. Work with writers and designers to ensure copy, visuals, and strategy align with performance goals. Use ChatGPT and similar tools to brainstorm ideas, generate variations, and streamline execution. Manage campaigns through Klaviyo or Mailchimp, optimizing for engagement and conversions. Support SEO strategies by driving high-intent traffic and improving search visibility. Monitor performance, analyze key metrics, and deliver actionable insights. Coordinate with design, content, and project management teams to ensure cohesive marketing efforts.