Senior Manager/Director, Oncology Marketing

Bachelor's degree in Marketing, Business, or related field (MBA a plus) Minimum 8 years of leadership experience in brand & growth marketing Experience marketing within the healthcare space, specifically with providers Experience developing a comprehensive growth marketing strategy Experience leading the sourcing and deploying of media management platforms and partners Experience developing and managing multi-touch, omni-channel integrated experiences Excellent analytical skills Strong strategic thinking and planning abilities Strategic mindset Excellent leadership and team management skills Exceptional communication and presentation skills Ability to analyze market trends and customer behavior Proficiency in using marketing software and digital marketing tools Strong project management skills A creative and innovative thinker

Develop and execute oncology product brand storytelling Partner with cross-functional teams to create and optimize marketing content Plan, execute, and assess tradeshows, webinars, and events Conceptualize and implement multi-channel marketing campaigns Lead demand generation strategies Analyze and report performance metrics Oversee growth marketing initiatives Manage product brand websites Develop and manage social media strategies Collaborate across departments for cohesive messaging Negotiate and manage strategic partnerships and vendor contracts Establish KPIs and leverage analytics Stay informed on digital marketing trends Manage CRM programs Execute campaigns hands-on