Sales and Marketing Specialist

At least 3 years of experience in a marketing, sales development, or lead generation role. Strong written and verbal communication skills. Comfortable reaching out to leads and holding introductory conversations. Familiarity with CRMs (e.g., HubSpot, Salesforce) and basic marketing automation tools. Experience in B2B SaaS or tech industry. Familiarity with tools like LinkedIn Sales Navigator, Canva, Google Analytics, or SEM tools. Understanding of inbound marketing and lead scoring. Ability to take initiative, work independently, and drive results without constant oversight. Proactive, organized, and results-oriented mindset. Experience in a start-up or pioneer role is highly preferred. Fit to Work/Health Card (Basic 5 employment medical tests). NBI Clearance. Social IDs - PHIC, SSS, HDMF, TIN. Character references with contact info.

Reach and engage inbound/outbound leads via email, phone, and LinkedIn. Qualify prospects and book discovery calls. Manage lead interactions in CRM (HubSpot). Collaborate with the sales team on outreach strategies. Execute email campaigns, lead nurturing, and social outreach. Promote content, track campaigns, and analyze performance. Conduct market research and competitor analysis. Monitor and report on marketing metrics and funnel performance. Pioneer sales and marketing campaigns for lead generation. Drive meeting generation and ensure seamless client handovers. Contribute to content, proposals, and pitches. Refine workflows and processes for sales and marketing efficiency.