Manager, Beyond Insights - Pharma Media

4-6+ years of experience in marketing analytics, digital media measurement, business intelligence, or related fields. Experience managing analysts or leading cross-functional reporting pods. Strong knowledge of digital media KPIs, omnichannel measurement, and HCP/DTC media environments. Advanced experience with Tableau, including dashboard QA, visualization principles, and data storytelling. Familiarity with ETL tools, structured data, and modern BI workflows. Strong understanding of KPI standardization, measurement logic, and reporting automation principles. Excellent attention to detail in reviewing logic, metrics, and data integrity. Outstanding communication skills-verbal, written, and visual. Ability to collaborate across Media, Strategy, Account Service, and Data Engineering. Exceptional prioritization and project management skills. Pharma or healthcare marketing experience (preferred). Hands-on familiarity with Snowflake, SQL, Python, or comparable analytics tools (preferred). Experience maintaining AI/NotebookLM or knowledge-management environments (preferred). Experience facilitating or contributing to measurement workshops or strategic planning sessions (preferred).

Set measurement direction, including KPI frameworks, reporting logic, and metric standardization. Maintain consistent definitions and logic across deliverables. Evaluate KPI shifts and guide analytical response. Lead the structure and efficiency of recurring reporting cycles. Oversee delivery of monthly and quarterly decks, dashboards, and insight summaries. Improve standard templates, processes, and workflows. Guide analysts in crafting clear, insightful narratives. Lead Tableau visualization strategies. Oversee accuracy, clarity, and completeness of client-facing insights. Maintain NotebookLM environments for the BI team. Ensure analysts use AI tools effectively. Partner with Client Service leads to align on expectations. Collaborate with Media and Strategy teams. Work with Data Engineering to resolve data issues. Support KBQ workshops. Contribute to agency-wide improvements in measurement and reporting.