8+ years of experience in analytics, strategy, or insights roles within adtech, media, or digital marketing. Strong background in programmatic media, campaign measurement, and translating data into actionable business recommendations. Proven experience working within or directly partnering with media holding companies or large global agencies. Proven ability to engage and influence senior stakeholders. Excellent data storytelling and presentation skills. Experience leading cross-functional or strategic client initiatives. Experience influencing higher level executives and marketing decision makers. Proficiency in data visualization and analytics tools (Tableau, Power BI, SQL, R, or advanced Excel).