Mission Alignment: Passion for longevity, healthspans, vitality. Proven "Full Funnel" Experience: Acquiring users (Organic/Paid) and monetizing them (Activation/Revenue), including lifecycle marketing. Paid Social Proficiency: Comfortable managing $5k–$50k+ monthly spend on Meta, understanding custom audiences, pixels, and attribution. Tech Stack Mastery: Deep proficiency in modern ESPs (Beehiiv/ConvertKit/CampaignMonitor), Analytics (GA4), and Ad Managers. Commercial Fluency: Measured on concrete commercial outcomes (CPA, ticket sales, bookings, purchases). Ability to work from anywhere in the USA, preference for east coast hours. Not a manager role, but a full-stack builder who devises strategy and executes. AI Force Multiplier: Neck-deep in AI tooling for creative and automation.