Paid Performance Manager, Google

4+ years of hands-on experience planning, managing, and optimizing Google Ads campaigns (Search, Display, Demand Gen, Performance Max, YouTube) with revenue/ROAS as the primary KPI Proven ability to manage large-scale budgets ($20M+/year) and consistently meet ROAS and revenue goals independently Strong analytical skills with proficiency in Looker, Tableau, or equivalent BI tools, plus advanced Excel/Google Sheets Ability to write compelling ad copy and collaborate effectively on creative asset development Exceptional collaboration and communication skills

Drive growth and profitability of paid media portfolio Own strategy, execution, and optimization of Google Ads campaigns Manage large-scale budgets ($20M+/year) to maximize ROAS and revenue Write ad copy, partner on creative development, and maintain asset library Design campaigns with thoughtful strategy and measurable objectives Continuously monitor campaign health and optimize for CTR, CPA, and ROAS Document tests and campaign changes, sharing wins and learnings Collaborate with business leads, account managers, and yield partners Leverage competitive research to uncover new opportunities Serve as internal subject matter expert on Google Ads strategy