Build and maintain strong, long-term relationships with C-suite executives and senior leaders. Develop and execute multi-year account plans, business plans, and growth initiatives. Identify and pursue new business opportunities within existing accounts. Act as the internal 'quarterback' for the account, coordinating with cross-functional teams. Monitor account performance, including P&L, revenue, growth, and retention targets. Stay informed on market dynamics and emerging trends to provide proactive, relevant insights. Accurately forecast pipeline and revenue using CRM tools like Salesforce. Travel as needed (often 30% or more) to client sites, corporate offices, and industry events.