Senior B2B Content Marketing Writer

5–8+ years of experience as a B2B content writer, content marketer, or journalist. Experience in SaaS, technology, professional services, or B2B industries preferred. Ability to write persuasive, high-level content for professional audiences. Strong understanding of content marketing, SEO, brand storytelling, and demand generation. Experience working with SMEs. Ability to manage multiple projects and meet deadlines. Exceptional writing, editing, and communication skills. Portfolio of published B2B content required.

Develop and execute a B2B content strategy. Conduct content audits and keyword research. Create content plans and topic calendars. Write and edit long-form and short-form content (blogs, whitepapers, case studies, etc.). Transform technical concepts into clear language. Ensure content is on-brand and SEO-optimized. Work with SMEs and C-level leaders to develop content. Support Sales enablement with pitch decks and briefs. Collaborate with design and digital teams. Maintain editorial quality. Coach junior writers. Track and analyze content performance. Optimize content based on data.