Senior Product/Marketing Analyst

Bachelor’s degree in a quantitative field (Statistics, Mathematics, Economics, Computer Science); Master’s preferred. 7+ years of experience in product and/or marketing analytics with measurable business impact. Strong understanding of statistical concepts (hypothesis testing, regression analysis, time series analysis). Proficiency in SQL and experience working with large datasets. Experience in designing, executing, and interpreting experiments (A/B, multivariate) in product or marketing contexts. Strong problem-solving, analytical, and commercial acumen skills. Excellent communication and presentation skills. Experience with e-commerce businesses; experience with subscription-based models is a plus. Proficiency in Python (Anaconda, Poetry/Pipenv or piplock). Proficiency in Git, GitHub, GitHub Actions. Experience with AWS (S3, ECR, EKS). Experience with Tableau, Streamlit. Experience with Prefect or Airflow.

Analyze product usage, user behavior, and marketing campaign performance for business impact, growth, and revenue optimization. Collaborate with product managers and marketers to define metrics, design and execute experiments, and translate results into actionable strategies. Develop and maintain dashboards and reports to track KPIs and inform strategic decision-making. Build and deploy data pipelines and models to automate reporting and analysis. Proactively identify and investigate data anomalies affecting product and marketing outcomes. Present findings clearly to stakeholders, translating complex data into business recommendations. Contribute to data infrastructure and analytical tool enhancement.