Mobile Growth Manager - ASO

2+ years experience in mobile marketing with an app publisher, tool agency, or similar At least 1-year experience in ASO Proven track record of being data-driven, and experience analyzing data with Excel, Google Sheets, etc. Excellent communication and presentation skills. Ability to discuss results and challenges with clients. Team player attitude, great in giving and receiving feedback as well as sharing knowledge Strong project management skills Excellent knowledge of core mobile marketing methods and terminology Excellent verbal and written English language skills Flexible, adaptable, and driven Apple search ads experience (nice to have) Experience with conversion topics and experimentation (big plus)

Manage client accounts and lead ASO projects for diverse app portfolios. Execute campaigns based on strategies by Senior Consultants and Growth Leads. Run experiments and A/B tests for optimal client results. Brief designers and translators on creative experiments and app store asset localization. Conduct check-ins with clients, guiding through methods and ASO thought-process. Monitor and report on keyword rankings, install rate, and experiment effectiveness. Devise ASO methods and strategies for client success and competitive edge. Continuously build expertise in ASO and related areas. Produce content and articles for our ASO knowledge base and ASO Stack publication.