Junior Performance Marketer (Full Remote - Estonia)
Company:EverAI
Location:Estonia
Languages:English
Seniority level:Junior, 2-4 years
Experience:2-4 years
Skills:
SQLData AnalysisGoogle AnalyticsA/B testing
Requirements:
- 2-4 years in performance marketing or user acquisition
- Proven track record managing $100k+/month in paid media spend with measurable CAC/ROAS results
- Full ownership of campaign execution, results, and optimization
- Experience with Meta, TikTok, Snapchat, ASA, or native platforms
- Analytical fluency: GA4, Voluum, tracking setups, dashboards
- Strong creative instincts: can write briefs, analyze hooks, and iterate fast
- Comfortable with NSFW content and running campaigns on adult networks
- Past exposure to subscription models and CAC/LTV frameworks (Nice-to-Have)
- Familiarity with DSPs and programmatic environments (Nice-to-Have)
- Experience in sensitive or regulated verticals (e.g. dating, femtech, telehealth) (Nice-to-Have)
- Track record of scaling UA for mobile apps (Nice-to-Have)
- Strong communication & collaborative skills
- Goal-oriented, ownership and commitment
- Doer mindset
- Obsessive about speed, performance and iteration
- Humble - willing to learn, open to feedback
Responsibilities:
- Own the performance of 1 paid acquisition channel or DSP, including setup, optimization, and reporting
- Help design and improve scalable acquisition funnels to hit CAC/ROAS targets
- Contribute to testing loops and creative production, proposing new ad concepts and audience angles based on data
- Monitor performance daily using tools like Voluum, GA4, and internal dashboards
- Drive decision-making through deep analysis of CPA, ROAS, retention, and cohort behavior
- Build and maintain internal reporting frameworks that guide strategic shifts and tactical moves
- Own the creative briefing process: define hooks, formats, and angles based on performance patterns
- Collaborate closely with the content and product teams to launch and iterate on high-converting landing pages
- Implement systems to reduce creative fatigue and increase speed of testing
- Build strong relationships with traffic sources and negotiate premium placements and custom deals
- Explore new acquisition opportunities (networks, formats, tools) and build internal evaluation criteria
- Stay ahead of ecosystem changes (platform rules, algorithm shifts) and adapt strategy accordingly
- Identify opportunities to streamline acquisition processes through automation and internal tools
- Create SOPs, playbooks, and experiment pipelines for scaling campaigns efficiently
