Senior Performance Marketing Manager

Posted about 2 months agoViewed
115000 - 125000 USD per year
United StatesFull-TimeSaaS
Company:Fingerprint
Location:United States
Languages:English
Seniority level:Manager, 3-6 years
Experience:3-6 years
Skills:
Project ManagementGoogle AnalyticsSEOA/B testing
Requirements:
3-6 years of demand generation/performance marketing experience in a B2B SaaS or agency environment Proven success managing $1M+ annual paid media budgets with measurable ROI Hands on experience collaborating with RevOps and marketing operations Comfort with campaign experimentation, A/B testing and continuous optimization Excellent communication and project management skills Experience with Google Analytics, Google Ads and LinkedIn ads is required Familiarity with Hubspot, Vector, Salesforce, Sigma is preferred Excellent quality assurance skills preferred Proven ability to manage and develop a small team Experience with account-based paid media strategies Strong creative instincts
Responsibilities:
Oversee and manage all paid advertising channels Collaborate directly with Paid Search, ABM and SEO to performance manage campaigns Report bi-weekly to marketing leadership on budget attainment and return on investment Partner with RevOps to refine campaign attribution, tracking and data accuracy Develop a daily optimization protocol across campaigns and channels Conduct weekly performance reviews Build comprehensive revenue attribution reporting Monitor budget pacing, ensure efficiency across channels Identify new platforms, audiences and creative formats Develop a monthly experimentation roadmap Own and manage our email marketing program
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