Customer Lifecycle Manager
70500 - 105500 USD per year
Company:GoFundMe
Location:United States
Languages:English
Seniority level:Middle, 2+ years
Experience:2+ years
Skills:
Data AnalysisCross-functional Team LeadershipCollaborationCRMCustomer SuccessA/B testing
Requirements:
2+ years of professional experience in B2B lifecycle marketing, email marketing, or customer engagement. Hands-on experience with email service providers (Marketo or Braze preferred) and marketing automation. Strong background in A/B testing, experimentation, and lifecycle analytics. Ability to operate with speed, agility, and data-driven decision-making. Excellent communication and collaboration skills. A passion for supporting nonprofits.
Responsibilities:
Design & Execute Email Campaigns Segment & Personalize Customer Journeys Drive Email Engagement Collaboration with cross-functional teams
