Own top-of-funnel pipeline generation through cold calling, emailing, LinkedIn outreach, and creative outbound tactics. Qualify inbound and outbound opportunities and partner closely with Account Executives for smooth handoffs. Run targeted outbound campaigns to penetrate high-value school districts across the U.S. Experiment aggressively to refine messaging, test sequence strategies, and improve conversion. Collaborate with Sales leadership on outbound approach, territory strategy, and account prioritization. Help shape sales systems, including CRM structure, Outreach sequences, enrichment workflows, and reporting. Represent BusPlanner at conferences to support onsite prospecting and pipeline creation. Advance quickly to an AE role within 6-9 months for strong performers.