Define and own the product roadmap for analytics, reporting, and system integrations. Collaborate with engineering and data teams to design features that make complex data clear, actionable, and valuable. Drive the development of dashboards and metrics frameworks that help customers understand performance and outcomes. Lead discovery and scoping for new integrations, ensuring smooth data flow and interoperability between platforms. Partner with cross-functional teams to instrument product analytics, run experiments, and measure adoption and impact. Translate business requirements and technical constraints into clear specs and measurable success criteria. Balance vision with rapid iteration, using customer feedback and data insights to guide decisions.