Senior Product Marketing Manager
137250 - 185250 USD per year
Company:Remote
Location:North America, EST, PST
Languages:English
Seniority level:Senior, Several years
Experience:Several years
Skills:
LeadershipProject ManagementBusiness IntelligenceData AnalysisProduct ManagementCross-functional Team LeadershipProduct DevelopmentStrategyBusiness OperationsCommunication SkillsAnalytical SkillsCollaborationPresentation skillsSaaSMarket Research
Requirements:
Several years of experience in product marketing, product management, or strategy consulting, ideally within B2B SaaS in the Finance, HR, IT industry. Proven experience leading go-to-market strategies and product launches. Executive-level presentation skills and the ability to simplify complex ideas. Excellent data-driven decision-making and business intelligence. Experience working remotely or leading virtual teams is a bonus.
Responsibilities:
Identify and prioritize high-growth market opportunities and revenue potential. Develop the business plan: what do we sell, to whom, how (including channels). Map Remote’s competitive landscape and identify clear differentiators. Architect the complete product story: Define the core value proposition, audience personas, and compelling messaging. Lead go-to-market strategies and execute product launches. Collaborate with product, engineering, sales, operations, finance teams to deliver measurable results. Take a data-driven approach to decision-making and continually refine strategies.
